Scroll Top
  • Home
  • About
  • Services
  • Results
  • Blog
  • Contact
  • Home
  • About
  • Services
  • Results
  • Blog
  • Contact
Skyrocket Leads, Conversions, & Wins! 🚀
Newsletter Post Graphic
Skyrocket Leads, Conversions, & Wins! 🚀
By Jenn
 - 
April 18, 2023
Skyrocket Leads, Conversions, & Wins! 🚀

Keeping faith-driven entrepreneurs in-the-know with what’s working in paid advertising. Keeping faith-driven entrepreneurs in-the-know with what’s working in paid advertising….

Get Ahead in Marketing
Newsletter Post Graphic
Get Ahead in Marketing
By Jenn
 - 
March 21, 2023
Get Ahead in Marketing

AI Insights, Client Success, and Nashville Networking Awaits! ✨ Keeping faith-driven entrepreneurs in-the-know with what’s working in paid advertising. You…

Ads & 💰️
Newsletter Post Graphic
Ads & 💰️
By Jenn
 - 
March 2, 2023
Ads & 💰️

Keeping faith-driven entrepreneurs in-the-know with what’s working in paid advertising. You received this email as either opting in or as…

Get The Most Out Of Your Ads
Newsletter Post Graphic
Get The Most Out Of Your Ads
By Jenn
 - 
February 14, 2023
Get The Most Out Of Your Ads

The latest in online advertising. Keeping faith-driven entrepreneurs in-the-know with what’s working in paid advertising. You received this email as…

Sunny and 72 degrees online…
Newsletter Post Graphic
Sunny and 72 degrees online…
By Jenn
 - 
February 1, 2023
Sunny and 72 degrees online…

January may be over, but the winter is still in full effect. Even in Texas, the ice storm may have…

It’s all in the headlines…
Newsletter Post Graphic
It’s all in the headlines…
By Jenn
 - 
January 17, 2023
It’s all in the headlines…

Keeping faith-driven entrepreneurs in-the-know with what’s working in paid advertising. You received this email as either opting in or as…

HAPPY NEW YEAR!
Newsletter Post Graphic
HAPPY NEW YEAR!
By Jenn
 - 
January 3, 2023
HAPPY NEW YEAR!

Keeping faith-driven entrepreneurs in-the-know with what’s working in paid advertising. You received this email as either opting in or as…

The end of . . . TikTok and Google?
Newsletter Post Graphic
The end of . . . TikTok and Google?
By Jenn
 - 
December 20, 2022
The end of . . . TikTok and Google?

Keeping faith-driven entrepreneurs in-the-know with what’s working in paid advertising. You received this email as either opting in or as…

Ad costs are about to go down!
Newsletter Post Graphic
Ad costs are about to go down!
By Jenn
 - 
December 7, 2022
Ad costs are about to go down!

Keeping faith-based business owners in-the-know with what’s working in paid advertising. Keeping faith-based business owners in-the-know with what’s working in…

Are Facebook ads worth it anymore?
Newsletter Post Graphic
Are Facebook ads worth it anymore?
By Jenn
 - 
November 22, 2022
Are Facebook ads worth it anymore?

Black Friday/Cyber Monday is upon us. Are you running any sales or special bonuses for BF/CM? Reply back and let…

Cost Per Lead isn't a one-size-fits-all deal! It Cost Per Lead isn't a one-size-fits-all deal!

It could be anything from a mere buck 💵 to several hundred dollars for each lead. 😱

And, like the weather, it can change based on outside factors like the time of year or how much it costs to advertise.

Here’s the TRUTH: A cheap lead is not always a quality lead.

Sure, CPL is super important to keep an eye on and improve, but the real deal is how much 💰 your business can MAKE from each lead.

First things first – you gotta give your LCTR (Link Click-Through-Rate) and CR (Conversion Rate) some TLC to score the lowest possible CPL for your ads.

If your LCTR is over 1% and the Conversion Rate of people who click the link and turn into leads is on point (as in, meeting industry standards for the action you want), then you know your ads are crushing it. 🎯

Next up, it's EPL (Earnings Per Lead) time! 🕒 Calculate the magic number by dividing the total amount your business raked in during a specific period by the number of leads you got.

Here's the important part: A CPL is deemed a success when it's LOWER than the EPL.

Check out this example: If the CPL is $50 and the EPL is $500, your business is pocketing a profit of $450 per lead.

In that case, keep throwing money at those ads, no matter how your CPL stacks up against others or industry averages. 🚀💪

It's not about comparing yourself to others.

It's about what's right for YOUR business.

Makes sense?

#delightfulads #facebookadsmanager #facebookadsagency #adagency #coursecreator #christianentrepreneur #christiancoach #kingdomentrepreneur
🥳 Here's some exciting news to share about our 🥳 Here's some exciting news to share about our latest ad campaign for a new client (they’re launching a membership for women of faith in the B2C space).

Over 13 days, we put a total of $4,437.79 into Conversion ads to gather leads.

The outcome?

A whopping 5,029 leads for just $0.88 each! 🎉

Our Link Click-Through Rate was 1.45%, soaring above the gold standard of 1%!

And the cherry on top?

The conversion rate from link click to lead was an impressive 56%, nearly doubling the minimum metric of 30%. 🚀

But, there's more!

Those same amazing ads also led to 1,218 Post Saves and 321 Post Shares. 

That's right, 321 times someone loved our ads so much they shared them with their friends.

(Talk about free advertising!) 📢

Remember, Post Shares are the number of times the ads were shared, either on people's own Timelines, in groups, on Pages, or even in Instagram inboxes.

(But take note, Meta only tracks the shares that happen while the ads are running, not the engagement they get after they're shared on another Page or person’s timeline.)

Not only did this client successfully grow their email list through an effective ad campaign, but they also saw a boost in their website traffic and social media interaction.

➡️ Now, they have an incredibly large pool of interested people to target in the future with ads for their paid offers.

We’re excited to see even more fantastic results in the future! 🏆🌟

If your business could use results like this, apply for a free call to see if we’re a good fit to work together.
I love chatting all things social media advertisin I love chatting all things social media advertising + effective strategies we use to help our clients scale their businesses.

Looking for help? Or need a speaker to share with your audience about this topic? I might be able to help. 😉

#delightfulads #facebookadsmanager #facebookadsagency #adagency #coursecreator #christianentrepreneur #christiancoach #kingdomentrepreneur
What is the driving force behind your behavior? Wh What is the driving force behind your behavior? What things form your basic belief system?

Those are your core values.

For my business, I wanted to be clear on my core values to anyone who came across my page or website.

They are pretty simple, really.

✨ Results-Driven for Bigger Impact. We use our God-given gifts in service to our clients to help them make a bigger impact in this world.

✨ Integrity. We help our clients advertise effectively with integrity, and we follow through on what we say.

✨ Excellence. We value excellent service and believe attention to detail leads to greater levels of excellence.

✨ Delightful. Every person deserves a delightful experience. In every interaction, we strive to make it a delightful one.

✨ Positive. We choose to have a positive mindset and a “figure-out-ability mentality".

These core values help keep me focused, grounded, and guide my decisions both in business and in life.

Your values are your compass. What's guiding you? 👇

#delightfulads #facebookadsmanager #facebookadsagency #adagency #coursecreator #christianentrepreneur #christiancoach #kingdomentrepreneur
Follow on Instagram

Copyright © 2023 Delightful Ads. Based in Texas.

Facebook Instagram Pinterest Linkedin

Website by David Martin. All rights reserved. Privacy Policy. Terms and Conditions